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3 posts tagged with "ga4"

How to Set Up WooCommerce Customer Tracking in Google Analytics 4

November 7, 2022 · 10 min read

John Deere

Content Writer

TLDR

Google Analytics 4, the latest version of Google Analytics, is more advanced than its predecessor, Universal Analytics, which will be phased out in 2023.
GA4 has more advanced and precise customer tracking features that comply with evolving privacy laws.
This post will explain how to set up WooCommerce customer tracking in Google Analytics 4 using Pixel Manager for WooCommerce.

How to Set Up Conversion Tracking on WooCommerce: Complete 2022 Guide

November 7, 2022 · 12 min read

John Deere

Content Writer

TLDR

Conversion tracking can help you get a much more granular overview of the customer journey, such as tracking abandoned carts, rate of successful checkouts, and conversion rates.
You can track conversions from Ads and organic traffic.
The Pixel Manager for WooCommerce conversion tracking plugin is the most advanced plugin for your WooCommerce store.

Google Universal Analytics Is Phasing Out

April 7, 2022 · 2 min read

Aleksandar Vucenovic

Chief Growth Officer

TLDR

Google Universal Analytics is phasing out
Last date when Google Universal Analytics will process new data is 1 July 2023
Pixel Manager for WooCommerce already supports GA4

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