- Conversion tracking is the process of measuring specific actions done by visitors on your website.
- Conversion tracking can help you analyze Ad performance and your conversion funnel and set custom audiences.
- To set up Facebook Ad conversion tracking, you need an accurate, easy-to-set-up plugin like Pixel Manager for WooCommerce.
- To set up Facebook Ads conversion tracking with Pixel Manager for Woocommerce, you need to install and activate the plugin and add the Meta pixel. You'll also need to set up CAPI and dynamic remarketing to get detailed information you can use in your marketing campaign.