4 posts tagged with "free"

TLDR​

• Tracking and monitoring your campaigns is essential for the success of your online business
• There are many Analytics and Reporting tools that are compatible with WooCommerce
• We discuss the 10 top options available on the market

Do you know your customers' shopping behavior, or whether they're abandoning their carts before or during checkout? As an e-commerce merchant, these are questions you want to be able to answer.

If your online store is a WooCommerce site, there are many options to measure its efficiency and track its performance metrics. Of the many tools out there, Google Analytics has been the tried and tested solution for so many.

TLDR​

• The Pixel Manager for WooCommerce now outputs the customer lifetime value into the order object on the purchase confirmation page
• The customer lifetime value is automatically being transmitted with the Google Ads purchase event to Google Ads
• PMW outputs the customer lifetime value as a sum of all order totals and as a sum of all filtered order values

TLDR​

• The Pixel Manager for WooCommerce since April 2021 implements the new_customer parameter as specified in the Google Ads support article to Set up new customer conversion reporting for Smart Shopping campaigns